Client
Action Contre la Faim
Year
2017
Deliverables
Brief
After the recent rebranding of their identity, the organization needed a fresh and new vision for their new communication tools. They were looking for modern and clean way of showing the information to impact more people and make them react, regarding the big crisis the world is facing nowadays. The contents were therefore very sensitive, but it was at the same time a chance to work for a cause that I fully support.
What we delivered
The first communication medium was a 4 pages printed document about the nutrition’s situation in Yemen, to show the organization’s role and what was left to do to help more people and save lives. Using the new identity of Action Against Hunger, I structured the information using reflexion and creativity, in order to create something very clear but also attractive. Printed in many copies, it was a success.
After this, another document was ordered, the Middle East regional brochure, presenting the organization and their past actions in 2016, as well as their future actions for 2017.
